a uniquely inventive & versatile director
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#1 VISION STATEMENT

#1

VISION STATEMENT

 

Authentic, clear, and effortlessly advanced

We set out to create an authentic, clear, and effortlessly advanced campaign to convey and demonstrate Nasacort’s benefits.

My recommendation to achieve this is to rethink and elevate every detail of our execution – holding true to the concept, but seeking ways to improve every scene and spot.  This includes incorporating fluid camera moves; creating a more textured, premium Nasacort World; enhancing the information design depth, and animation; and utilizing additional natural gestures to create a stronger integration between Beth’s performance and the message.

I’m eager to share the details . . .